Google Business Page Optimization | Real Estate Professionals

Google Business Page Optimization | Real Estate Professionals 

This package is specifically designed to enhance your visibility and credibility as a real estate professional on Google. Whether you specialize in property buying, selling, or rentals, this service ensures your profile is optimized to attract potential clients and showcase your expertise.

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What’s Included:

1. Profile Setup or Audit

• Verify or claim your Google Business Profile (GBP).
• Ensure all business information is accurate and consistent:
  • Business Name (e.g., "[Your Name] Real Estate Expert").
  • Address (office or service area).
  • Contact Information (phone, email, website).
  • Business Hours (including special hours for weekends or events).

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2. Property Listings and Categories

• Add up to 10 featured properties with detailed descriptions, images, and links to listing pages.
• Highlight your expertise in property buying, selling, and rentals.
• Include property specialties (e.g., luxury homes, commercial real estate, or vacation rentals).

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3. Service Areas

• Define your local or regional service areas, ensuring your profile appears in searches for "[Real Estate Agent near me]."
• Highlight neighborhoods or regions you specialize in.

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4. Professional Media Integration

• Upload high-quality professional headshots and team photos.
• Add property photos, including interiors, exteriors, and neighborhood highlights.
• Ensure media is geo-tagged and optimized with property-specific descriptions (e.g., "4-bedroom colonial home in [City]").

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5. Google Posts Creation

• Write and schedule 3 Google Posts tailored to real estate activities:
  1. Open House Promotions – Share upcoming open house dates and times with images and a call to action.
  2. Just Listed Properties – Announce new listings with captivating descriptions and images.
  3. Recently Sold Highlights – Build credibility by showcasing your recent successes.

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6. Compelling Business Description

• Craft an engaging, SEO-friendly business description to highlight:
  • Your experience and expertise in the real estate market.
  • Services offered (e.g., buyer representation, seller representation, rental management).
  • Key selling points like market knowledge, negotiation skills, and client satisfaction.

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7. Review Strategy

• Implement a tailored review request process to encourage satisfied clients to leave positive feedback.
• Provide a response template for addressing reviews (both positive and negative) professionally.

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8. Profile SEO Optimization

• Research and include relevant keywords to improve visibility (e.g., "Top Real Estate Agent in [City]" or "Homes for Sale in [Neighborhood]").
• Optimize your business name and description to rank higher in local searches.

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9. Performance Insights

• Set up Google Analytics tracking to monitor profile engagement, such as:
  • How often your profile appears in searches.
  • Calls, website clicks, and directions requests.
• Provide a report with actionable insights to refine your strategy.